insight sales 2023 - 2024 of famous wine & spirits
SALES REACH USD 6 MILLION IN 2023–2024, GROWTH EXPECTED IN ASIA AND THE MIDDLE EAST
The wine and spirits industry continues to thrive across Asia, with notable momentum in Vietnam and Singapore. A key player in this sector has reported impressive wholesale sales reaching approximately USD 6 million in 2023–2024, fueled by the growing demand for premium alcoholic beverages and an expanding distribution footprint.
The current portfolio includes globally recognized brands in both the wine and spirits categories, such as Penfolds, Torres, Château Margaux, Grey Goose, Hennessy, Macallan, and Johnnie Walker. These products are distributed through well established wholesale channels and curated partnerships with duty free retailers, luxury hotels, fine dining restaurants, and online B2B buyers.
The core sales markets in Singapore and Vietnam have demonstrated consistent growth, driven by rising consumer interest in imported wines and high-end spirits. Singapore, as a regional logistics hub and premium consumption market, accounts for a significant portion of high-value purchases. Meanwhile, Vietnam's emerging middle class and growing wine culture have contributed to strong local demand.
Looking ahead, the company is actively expanding into Dubai and China, two strategic markets with significant potential for luxury alcoholic beverages. With this expansion and continued growth in existing markets, projected purchasing volumes are expected to reach USD 15 million by 2028.
This projection aligns with broader industry trends, where Asia-Pacific and Gulf countries are increasingly seen as high-potential growth regions for imported alcohol, especially in the new segment.